How are you leveraging the Net for your Business? Monday, Nov 10 2008 

Do you have a product with good brand recognition in the offline world, but do not have much online presence?

How many customers are coming to you because of your online presence?

How much percentage of your business is happening because of your online marketing?

What is your online marketing strategy? do you want to brainstorm with us on what is possible in the area of using online marketing to expand your business?

Do you want to do market research?

Do you want to create parallel sales channel?

Do you want to get across the a new customer segment?

Do you want to supplement your advertisement with online activites which draw potential customers to you?

Talk to us

Management Innovations

managementinnovations2020@gmail.com

manojonkar@gmail.com

919375970812

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Strategy Implementation – BSC (Balanced Scorecard way) Wednesday, Nov 5 2008 

Balanced Scorecard by Dr. Robert Kaplan and Dr. David Norton is one of the strong tools available currently in supporting the companies to get clear of their strategy and to do holistic, organization wide implementation. Strategy Maps and Balanced scorecards are very useful tools for strategy planning, communication, monitoring, evaluation, course correction and overall implementation.

Ensuring that the strategy implementations is done powerfully on all the 4 perspective of Finance, Customer, Process and Capability perspectives, organizations can ensure that on a daily basis they are moving forward in the strategy implementation.

Highly committed and transformed organizations also have couple of other dimensions including Impact on Society.

Different organizations depending on their genre will have different focus, e.g. government, NGO and similar organizations may not be highly focused on the financial perspective.

R&D organizations, Manufacturing Organizations etc., may have extra focus on the process perspective.

“Learning organizations” may focus more on the capability, learning and growth perspective.

But each and every organization committed to sustainable growth have to have balanced growth.

Team alignment, each department scorecard, each individual scorecard, the vertical and horizontal alignment and the lead and lag measures are very useful dimensions of implementing strategy the BSC way.

Need support in creating or implementing your strategy?

MANAGEMENT INNOVATIONS

managementinnovations2020@gmail.com; manojonkar@gmail.com

919375970812